Concept and branding
SCA Containerboard leads the way by not only working for the customer, but with the customer. We wanted to show that, for SCA, it’s all about the customer and the new tagline sums this up pretty well: “Together we make it happen.”
SCA has a lot to be proud of: its top-of-the-line Kraftliner, focus on fresh fibers and environmental thinking, which includes planting three new trees for every one cut down.
We wanted to give SCA the facelift it deserved as a genuinely professional and environmental company.